Meta's AI chatbot is expanding its reach to more WhatsApp users globally, starting with limited availability in select regions. Users can now access Meta AI directly within WhatsApp by tapping the dedicated icon located in the top right corner of the Chats tab. This move signifies Meta's commitment to integrating AI elements across its products, including WhatsApp, Instagram, and Messenger.
Although Messenger and Instagram have already seen the integration of AI features, WhatsApp has been relatively slow in adopting such advancements. However, recent developments indicate a shift, with WhatsApp now expanding Meta AI's search bar integration to a wider user base.
The rollout of Meta AI within WhatsApp's search bar initially began in specific regions, as reported by WABetaInfo. However, this experiment is now being extended to users worldwide, available on both iOS and Android platforms. While WABetaInfo primarily obtained screenshots from the iOS version, the revamped search bar with Meta AI integration has also been observed in recent Android beta updates.
In addition to accessing Meta AI through the search bar, users can still utilize the dedicated icon in the Chats tab. It remains uncertain whether WhatsApp will continue offering Meta AI through both avenues in future releases.
Despite the incorporation of Meta AI into the search bar, core search functionalities like finding specific messages, groups, or contacts will remain intact. Moreover, data privacy remains a priority, with user data only shared with Meta's servers upon interaction with the chatbot. The prompts generated by Meta AI are reportedly randomized, with no user data used to personalize suggestions.
WhatsApp has been actively testing various AI tools over the past months, including AI-based customer support and image editing features. The integrated chatbot experience is one of many AI tools under consideration. WhatsApp's ongoing efforts to enhance user experience extend beyond AI, with recent beta releases focusing on improving image editing functionalities, particularly on large-screen devices like tablets and foldables.